Branding & Product Collateral
Black & White
Exploratory & Brainstorming of Fonts, Brushes, & Customization digital sketches
Combinations of Fonts
After narrowing down direction, it was to introduce the iconography and mold it together
Taglines & Combos
Evaluation of the Details
Keeping in mind printing, materials, & a wide variety of usage was a challenge while keeping the client first throughout this process incorporating feedback & education seamlessly.