There are huge benefits for a person that knows both sides of the spectrum and
fulfill gaps in processes and complexities when solving problems through design.
While Kyle is focused on user experiences, visual design, and branding, Kyle brings a unique blend of principles and outa the box tactics utilizing data and technology into every project. As he can break down complexities and pain points through various means into a simplified clean approach.
Kyle’s diversity of experiences over the course of his professional journey has enabled him in delivering fresh perspectives and solutions while knowing the tricks of the trade within production and deployment that only comes from the years sacrificed for the craft.
FINDING THE GAPS THROUGH
Design Specialties & Practices
Users often perceive aesthetically pleasing design as design that’s more usable, probing users to think beyond the visual layer of the UI is key within this practice.
Putting people first. It’s about designing for the needs of people; Comparables, Considerations, Consistencies, Give Control, Offer Choice, & Prioritize Content design practices.
Design research gets conflated with user research all the time. Often the most critical question is a variation of “Based on evidence, what do we really know about our; customers, competition, and internal capabilities?
Essentially, human-centered design is a way of designing products that puts people first. Inspiration, Ideation, Implementation & Validation approach in design all the while focusing on people and finding the right problem to solve.
A heuristic, or a heuristic technique, is any approach to problem solving that uses a practical methods or effects of various shortcuts in order to produce solutions that may not be optimal but are sufficient.
Kyle strives to constantly better design through the practice of these principles of; Common Regions, Proximity, Prägnanz laws, Similarity and Uniform Connectedness.
Cognitive biases, decision-making in design for behavior while understanding our world to act accordingly and quickly.
Is a process NOT a methodology! “Design describes both the process of making things (designing) and the product of this process (a design). The activity of designing is a user-centered, problem-solving process.” – Kathryn Best
Utilizing clean and customized user interfaces for ease of use through components, navigation, or complex applications simplified for usability with development in mind for scalability & brand adoption.
Solving problems & creating stories through visual display as support to content or data while bringing forth personality & relationship with the user.